The most effective types of corporate videos for business are those that communicate value clearly, engage your audience, and drive results. In this post, we’ll explore the top 5 corporate video formats every company should consider.
In a digital world where attention spans are short and content is everywhere, video has become the most effective tool for business communication. But not all videos are created equal. The key to success lies in using the right types of corporate videos for your business goals.
At VE Studios, we help companies produce strategic, high-quality videos that inform, engage, and convert. In this post, we’ll break down the top 5 types of corporate videos every business needs, and how they can fuel growth and brand authority.
1. Brand Story Video
Your company’s “why” is more powerful than any pitch. A brand story video builds emotional connection and trust with your audience by showing the people, passion, and purpose behind your business.
🔹 Great for websites, about pages, and social media.
🔹 Builds credibility and brand identity.
2. Explainer Video
Have a product or service that’s hard to explain? An explainer video breaks it down into simple, visual storytelling that anyone can understand.
🔹 Ideal for SaaS, tech, and service companies.
🔹 Increases conversion rates on landing pages.
3. Customer Testimonial Video
Nothing sells better than happy customers. Testimonial videos provide social proof and validate your brand’s value through real experiences.
🔹 Boosts trust and credibility
🔹 Useful in sales funnels, websites, and ads
4. Product Demo Video
Show, don’t just tell. A product demo walks viewers through features, benefits, and use cases—ideal for decision-stage prospects.
🔹 Useful for e-commerce, B2B, and B2C brands
🔹 Reduces buyer hesitation
5. Training & Onboarding Video
Keep your team aligned and efficient with internal training videos. These ensure every new employee or partner gets consistent, high-quality onboarding.
🔹 Saves time and improves retention
🔹 Great for remote teams or growing companies
The most effective types of corporate videos for business help companies communicate clearly, engage audiences, and boost brand growth.
These five types of corporate videos for business can be used across websites, emails, social media, and presentations to improve customer retention and messaging clarity.
If you’re looking to create powerful and strategic types of corporate videos for business, VE Studios can guide you through every step of the production process.
🎥 Why Choose VE Studios?
At VE Studios, we provide full-service corporate video production—from scripting and filming to editing, animation, subtitling, and dubbing. We help you choose the right video type for your audience and business goals, ensuring every frame adds value.
✅ In-house production team
✅ Fast turnaround
✅ Brand-consistent storytelling
✅ Multilingual capabilities for global reach
📈 Bonus Tip: Video Boosts SEO Too
Search engines love video. Pages with video content stay longer in SERPs, reduce bounce rates, and often appear in featured snippets. That’s why the right types of corporate videos don’t just look good—they perform better.
🔗 Internal Link Example:
Explore our video production services to see how VE Studios brings your brand’s message to life.
🔗 Outbound Link Example (Dofollow):
According to Wyzowl, 89% of marketers say video gives them good ROI and helps improve lead generation.
In today’s fast-paced digital world, businesses must communicate clearly, quickly, and effectively. One of the most powerful tools to achieve that is through video. But not just any video — the right types of corporate videos for business can educate, engage, and convert your audience with lasting impact.
At VE Studios, we specialize in helping brands create purposeful video content tailored to their goals. Here are the top 5 types of corporate videos every business should consider:
Each video type serves a unique purpose — from boosting brand awareness to driving sales and improving internal operations. When produced professionally and with intention, corporate videos are more than just content — they’re a growth tool.
VE Studios offers end-to-end production services to bring these video types to life. Ready to elevate your business with powerful video content? Let’s create something impactful together.
🏁 Final Call to Action: